
World Known Multiplayer Gaming Platform

Multiplayer gaming is about real-time gaming against (or with) other people. On mobile devices, on the web or both. This is not limited to turn-based games, like chess. Real multiplayer means live interaction between two or more players, wherever they are located. And that's exactly what our Deus 4.0 platform enables. True multiplayer gaming, anytime, anywhere, on any connected device.
More Fun, More Social
Compared to playing on your own, multiplayer gaming makes a world of difference. Multiplayer games are more fun, more social and they last longer. Why? Because unlike computers, people never get boring!
Think of a racing game, where your opponents could be on the other side of the globe. Or a classic arcade game in multiplayer tournament mode. Or a sports game where you play in teams with friends. The potential applications are many and various, just waiting to be used.
The Future Is Here
As William Gibson said: "The future is here. It's just not evenly distributed yet." Broadband connections are fast becoming ubiquitous, for computers as well as mobile devices. Consumers spend more time online, and their media consumption is increasingly mixed and casual. Whether at home or on the move, people zap between channels and media, looking for news, friends and entertainment. Console gaming has already entered pop culture, and mobile gaming is about to follow.
Pop Culture Gaming
Multiplayer games provide great interactive content catering to a variety of moments, tastes and passions. From quick thrills to mind-challenging puzzle games, from competitive wager games to collaborative social environments. Games may include community features, or be used as 'ice breakers' in social networks. Even more opportunities arise when multiplayer games become part of larger cross-platform game concepts, to offer one unique experience across several media.
Still, for many companies, media distributors and operators as well as advertising agencies, the question is, how to tap into this gaming potential?
Proven Technology
Ex Machina offers not just single games but a complete framework solution: our Julius 4.0 Connected Games Management System. Its core is Deus 4.0, a robust and reliable multiplayer platform to handle web and mobile games, including community features and payment options. It has virtually unlimited scalability, to easily handle thousands of players simultaneously. And with over 100 million sessions played, it has long proven to work. Anytime, anywhere, on any connected device.
Cross-platform Games
Whether you call it cross-platform, cross-media or multi-channel, the trend towards media integration is unmistakable. Today's audiences seek participation and involvement in a variety of media, all at once. The challenge for broadcasters, publishers and brands alike is to offer exciting interactive experiences across the entire spectrum.
Ex Machina's Julius 4.0 Connected Games Management System enables seamless cross-platform gaming. It allows any combination of web and mobile games with TV, radio, print or events. In fact, based on our Deus 4.0 engine, it is the only platform in the world to support true multiplayer gaming in all media. Our long-standing Quiz Engine comes as an optional component with Julius.
With over 100 million player sessions, our social gaming technology has more than proven itself. What we need now are amazing cross-platform concepts to really push the envelope!
Broadcast Games
Cross-platform gaming promises many new and inspiring ways to re-involve broadcast audiences. Expand the reach of existing game formats by adapting them to web or mobile games. Or start from scratch and imagine RTV play-along quizes with massive live participation. Imagine driving your own Formula 1 race, competing with the drivers on the actual circuit. Or add real audience interaction and user-generated content to drama or reality shows.
Event Games
As live events become multimedia spectacles, why not add a location-based multiplayer game? At pop concerts, football matches and festivals, fans compete on large screens for a VIP tour. At fairs and events, new narrowcasting systems will have their killer app. And seminars or company events may incorporate games as a teambuilding tool.
Branded Games
As traditional media consumption grows more casual and unpredictable, brands turn to new and alternative ways of customer activation. In today's overwhelming media landscape, seducing passive consumers is not an easy task. Branded games can get large audiences involved with your brand. Cross-platform campaigns can integrate online, mobile, broadcast and real-world interaction into a single unique experience. Let consumers play with your brand, and they may well get addicted!
Educational Games
With the so-called Einstein Generation growing up in a connected, clickable world, the power of games in educational environments is not to be underestimated. In fact, kids today may not even see much difference between playing and learning they simply expect both in whatever they do. A web or mobile multiplayer game may be just what it takes to get their full attention! But let's not forget edutainment for adults either. Internal communications, turnaround management or awareness campaigns can be much more effective in a game environment. And it creates strong communities as well. Other examples include safety trainings and theory tests for driver's licenses and golf instruction.
Julius
Ex Machina provides a framework to create, distribute and manage online games for web, mobile, broad- and narrowcast. Julius 4.0 is a solution based on three leading online game platforms which, when combined, offers an end-to-end solution for companies seeking a robust, proven and future-proof infrastructure to execute their online games strategies.
Julius is created to address several strategic themes for businesses looking to increase revenues and exposure in games content, distribution and advertising:
· Connectivity and multiplayer by adding social context to games. This makes games more fun, increasing the relevance to keep playing the game
· Connecting Web, Mobile and Broadcast. Web is extending its reach to Mobile; Mobile is looking to benefit from web and broadcast; Broadcast wish to interact with Web and Mobile
· Competition and collaboration provide rewards and satisfaction for players
· Creating and growing game communities to combine games, competitions, profiles and user generated content
· A gaming solution which works with existing single sign-on, billing, distribution and IP multimedia infrastructures and standards * Control and management of game branding,
in-game advertising, business models and resulting revenues
· Billing and wallet support for free play, pay-per-download, pay-per-play, subscription, skill and gambling models and payment provider flexibility
· Ability to source games from a variety of developers and/or an in-house studio by means of a games platform and SDK
· Scalability, robustness and based on open standards
· Gaming strategies work best when they're are inclusive' not just directed at hardcore gamers, but attractive to casual as well as core target groups
|